When I started selling AVON, I read about a lot of tips for getting your brochure seen. The few tips I didn’t see anyone mention are what worked for me so I wanted to share them with you. You can walk in and leave your brochure at the following businesses and guarantee that you will gain new customers! Not to mention that AVON catalogs & brochures are absolutely beautiful. Spray yours with a perfumed spray and your customers will experience the relaxation of flipping through each and every AVON catalog.
1.) Banks and Credit Unions
Bank tellers have very strict dress codes. They MUST look presentable to the public and buying AVON products are perfect. This group of customers are usually very close. If one person wants to buy from your brochure, chances are high that his/her coworkers will want to buy AVON as well! Leave your AVON brochure here!!! Leave 1-2 books, plenty of business cards, and some form filler sheets so that they can immediately write down their order and pass the book along. I suggest advertising that you accept paypal. In some offices, a money exchange would be discouraged. This way you can drop off their goodies and no money has to change hands.
Daycare workers are one of the hardest working in the industry. When they have down time, flipping through your AVON books will be a welcome de-stress from their hectic days. This group of customers is also very close knit. The only way you won’t achieve sales here is if someone else has already drawn their AVON lines in the sand. If one customer makes a purchase, another will definitely buy AVON from you as well. If you have some lipstick samples….those are the best to leave for a large group of ladies.
3.) Law Offices
Here is another group of people who not only dress professionally but very often they are too busy to shop, which is where you come in! The person you will typically drop off the brochure with will be the receptionist. If you make a good impression on him/her, it will be a lasting account for you! Smile, be warm, discreet, and quick. If you hold a conversation too long, that might discourage them from giving you a reason to come back!
4.) Strip Malls
View strip malls as an opportunity to reach a few potential customers in a short period of time. What has worked for me is to carry your AVON bag (bag with an AVON logo) and walk from one end of the strip to another, stopping into each store to either drop off a brochure or ask if you can leave your cards on the counter. I would consider placing a free sample in each brochure bag. Each store will have at least one person who will want to take your sample home and use it!
The employee count of one hotel front desk staff is usually between 6-12 employees. If you leave 1-2 books at the front desk, in between check-ins and check-outs, they will be able to browse your magazine store. When shift changes, the next crew and management will be able to have a look. Most upper management leave by 5 PM, keep that in mind. Are you starting to think more about businesses who have down time? We’re on the same page if you are! Make sure to ask if you can leave your business cards at the desk. If they have a gift shop, check to see if they will carry a few of your sunscreen items to sell for you. The independently owned or smaller hotels, will oblige anything to satisfy their customers.
This is just a quick kick-starter for you. Although I mentioned 5 types of businesses, they can really add up to over 30 places to get AVON sales depending on where you live. This is one of the easiest places I’ve found to do what I call….walk-in, walk-out marketing.
The one tip that most reps won’t tell you is that chances are, you may not gain any new customers the first time. You will have to leave the next brochure in the same places again at least 2 more times. Once potential reps or customers see your dedication, they will expect your drop off in excitement. New customers, new questions about discounts, and new reps will come.